Great article that highlights something close to my heart as a copywriter (and mother, I’m always pointing these mistakes out to my sons!)…I think proofreading is an underused tool in business and yet it’s so important when turning out good copy.

Star & Philly

P is for Proofread

Make sure to proofread all of your print materials, website copy, Facebook status updates, etc.  It should be completely free of spelling or gramatical errors and it should make sense!  Have someone that does not work in your industry proofread your material to make sure that your point gets across to any type of reader. You and your business can instantly lose credibility by using the wrong their/there or your/you’re.

Check out this cool infographic on grammer goofs that explains some of the most common grammer errors.

15 Grammar Goofs That Make You Look Silly
Like this infographic? Get more content marketing tips from Copyblogger.


ABC’s guide to shoestring marketing is a series of blog posts featuring quick, easy tips for marketing on a budget.

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